SAD Info Days 2021 presents the products, services and training materials of the fictional School of Artists Development. Survival kits and crash-course notes turn the social habits of the art world into apparently teachable professional skills.
A school, a shop and a set of promises
The exhibition brings SAD into the public spaces of vA!, adopting the visual language of an academy and a shop. Its products question how professional image and social connections shape an artist’s career.
Greetings for Artists — Hong Kong version
Text, speakers and an interactive device turn familiar compliments into a form of social training. The Hong Kong installation uses English and Cantonese, including “You’re so talented!” / “你真係好叻呀!”
Social Smoker’s Box
Social Smoker’s Box (2021) is a handmade paper box, 87 × 56 × 22 mm, presented with a leaflet and packaging.
Seminars and exhibition highlights
Two seminars explored Feng Shui and image design as routes to artistic career success. A video of the events returned to the exhibition as part of the installation.